We Can Do It!

Where does the famous “We Can Do It!” poster come from? In 1942, Pittsburgh artist J. Howard Miller was hired by the Westinghouse Company’s War Production Coordinating Committee to create a series of posters for the war effort. One of these posters became the famous “We Can Do It!” image, an image that in later years would also be called “Rosie the Riveter” although it had never been given that title during the war. Miller is thought to have based his “We Can Do It!” poster on a United Press International wire service photograph taken of a young female war worker. More about this story tomorrow! Learn more about our mission of restoring the Stearman and dedicating it to all WWII Rosie the Riveters, click HERE.

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